The name FELLA has been a byword for innovative agricultural machinery from Franconia for 100 years. FELLA currently holds a top position in the demanding crop harvesting machinery sector. With a comprehensive range of drum and disc mower units, tedders and rakes, FELLA is in an excellent position to enjoy sustainable growth on the world market. Since early 2011, FELLA has been fully incorporated into the AGCO Corporation and will continue to drive forward the specialisation of harvest technology for them. The Feucht site, near Nuremberg, has therefore immediately become AGCO's centre of excellence for green forage harvesting in Europe.
An overview of our history:
1918 | Founding of Bayrische Eggenfabrik AG in FeuchtFounding of Bayrische Eggenfabrik AG in Feucht |
1921 | The brand name FELLA is created, derived from the Egyptian word "Fellache" (= farmer) |
1923 | Ploughs and front carriages are incorporated in the product range |
1932 | Introduction of grass mowers, hay tedders, horse rakes and reaper-binders to the product portfolio |
1953 | FELLA brings its first conditioner with tine rotor to the market. It is awarded with the große Bronzene Preismünze (great bronze medal) by the DLG (German Agricultural Association) |
1954 | With the Jupiter, FELLA brings an automatic, powerful combine harvester to market |
1968 | Introduction of swathers to the product portfolio |
1980 | Specialisation of products for green forest harvesting |
1989 | Concentration on the core competences of construction, assembly, sales |
1997 | The principle of the four "self-controlling factories" is introduced. Two years later, it is awarded with the International Best Factory Award. |
2000 | Investment in the "new" FELLA (new building, restructuring) |
2004 | Takeover of FELLA by Argo, FELLA becomes a 100% subsidiary of Laverda |
2007 | Argo and AGCO conclude a joint venture, each with a 50% share, FELLA becomes a part of both companies |
2011 | 100% takeover by AGCO: FELLA becomes the competence centre for green forage harvesting of AGCO in Europe |
2015 | FELLA Werke GmbH changing its name to AGCO Feucht GmbH |
2018 | Celebrating 100 years of agricultural engineering in Feucht |
2019 | Integration of AGCO Feucht GmbH: Change of name to AGCO GmbH |